Designed around the knowledge that gamefish target the eyes of baitfish, these jigheads sport the largest eye of any jighead in their class. Built on heavy-duty 4/0 Mustad® UltraPoint® hooks, the 30 degree neck bend...

The MaiTai Striped Bass Worm rig is tied with quality 50 pound monofilament, with Gamkatsu Inline Circle hooks.  It includes a fish finder for attaching your weight.  Works with worms, clams, shrimp and small pieces...

The Original SNIP Fishing Line Cutter sometimes known as the Boomerang Braid Snips, cuts clean and precise through braided line, mono line, and fluoro line. With the built-on carabiner, clip it to your jacket, belt...

Built tough to withstand the demands of the hardcore surfcaster, Ebbpoint Surfcasting Beach Walker Surf Bags are one of the last surf bags you will need to buy.  These bags are designed with a main...

The PENN® Battle® IV DX is stronger and more durable than ever before. The Battle® IV DX features PENN's Hydro Armor sealing system that protects critical components no matter how harsh the conditions. The Battle®...

The Heddon Zara Spook invented the walk-the-dog retrieve more than 50 years ago, and despite being copied literally hundreds of times during the past decade, the Zara is still the king of topwater fishing. The...

The Heddon Super Spook XT is a Super Spook on steroids. This is the toughest, most-durable Spook ever made, designed to take on toothy inshore species with a saltwater grade hooks and hardware. The XT...

The MaiTai Striped Bass Bay & River Single Hook  rig is tied with quality 50 pound monofilament with an Inline Circle hook and a bright colored float.  It includes a snap for attaching your weight. ...

The Super Spook is the backbone of the legendary Zara Spook family of topwater lures, and this one's got a saltwater flavor. This tough 5-inch Super Spook features a trio of super-sharp saltwater grade hooks...

A reputation for dependability and versatility prevails in the all-new Stradic FM, the newest addition to Shimano's CoreSolid lineup of spinning reels. Showcasing reel technologies passed down from Shimano's flagship spinning reels, the redesigned Stradic...

The BKK Chimera is designed for Texas rigging creature baits such as crawls, and lizard-style baits. This hooks works perfectly for rigging elastic swimbaits also. For this reason, the hook is designed with a wide...

Introducing the new Tsunami SaltX2 Surf Rods, Tsunami’s new offering in the popular SaltX tackle line.  They are the performance driven next generation lineup of surf rods.    Features (All Models): Proprietary 30 Ton Tensile...

The No Live Bait Needed (NLBN) 3.75 Inch Paddle tail Swimbait is everything you like about their 3 inch swimbait in a slightly larger size.  Perfect for when you need to go bigger, but the...

The Ballistic you have come to know and love has been redesigned and upgraded. Still featuring the LT Concept for the ultimate in Light and Tough performance- now complete with Daiwa’s Monocoque Body (MQ) for even...

Continuing a legacy of pursuing reduced weight, lower start-up inertia and enhanced sensitivity, the Shimano Vanford A elevates the MagnumLite lineup of spinning reels with technology passed down from Shimano flagship series. An MGL Rotor...

Introducing the new Tsunami Forged Surf Rods, Tsunami’s new offering for fishing off the surf.  Features: Proprietary 30 Ton Tensile Strength, Halo Carbon with 100% nano-carbon scrim tip to butt blank construction. Advanced materials and...