Mojos are magic!   One of the best lures to troll for striped bass off the east coast.   Troll as a solo lure or as part of a tandem rig, these mojo jigs come in sizes...

Tsunami's Holographic Heavy Swim Shad Soft Bait is designed to trigger fast, hard strikes. Tough soft-vinyl body features an ultra-realistic holographic foil core and lifelike 3D eyes to bring predators in from all directions. The...

The 3D Inshore Twitch Bait is a slow sinking lipless hard bait with excellent balance for quick darting action around cover. Designed to be fished in shallow water the 3D Inshore Twitch Bait is an...

Take your fluke (summer flounder) game to the next level. Tsunami Glass Minnow with Silicone Skirt Teasers feature a silicone skirt that moves with the slightest current, two glow-in-the-dark silicone tentacles, bright dimensional eyes and...

This floating top water lure delivers a popping, splashing, skittering action to draw reaction strikes from predators. Large weight transfer balls provide longer tumble-free casts and loud fish attracting rattles. Tough colorful finishes with life...

The JoeBaggs Skipper is a spook-style lure that comes in three sizes .  Rigged with VMC treble hooks. Sizes:   4.5 Inch / 1 oz 6.5 Inch / 1.75 oz 8 Inch / 3 ounce Features:...

Got-Cha saltwater formula Curltails are designed with the saltwater and striper fishermen in mind, but these curlytail grubs catch EVERYTHING.  They are made a little tougher to handle the toothy critters and hard fighters. They are...

The Streaker Jig is a high pitch jig designed to be worked faster. It is perfect for Yellowfin, Bluefin, Amberjack and a variety of other species. It has gained huge popularity in the 80-120g sizes...

One of the most fished soft plastics around began its life at Storm in 2002. The soft outer body, the holographic swimming’ flash foil and the I-bolt secured holographic “WildEye®” set the standard by which...

The Jersey Shore Bucktails Round Head Bucktail Jig boasts a round headed flat sided jig head, reflective eyes, and a strong sharp hook. Expertly tied with genuine American bucktail, this jig is perfect for fluke...

Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the hardest mouths and stays...

The X-Walk was designed with topwater strikes in mind.   Using a “walk-the-dog” action combined with multiple rattle chambers, this lure will trigger explosive topwater strikes from a variety of species.  This topwater lure casts like...

The Lights Out Lures PNut Round Nose Swimmer is versatile fishing plug.  Hand turned, through wired and rigged with heavy Krok swivels and 4x hooks.  At 5 inches long and weighing  approximately 1 3/4 oz,...

The best anglers keep is simple, and some of the best bucktails are the basic designs, especially when fishing around sticky structure.  If you are fishing a snaggy inlet or boulder field in the surf,...

Designed specifically to work with all of the Bill Hurley Sand Eel tails, the Bill Hurley Custom Sand Eel Jig Heads can be used with any slim soft plastic lures for a realistic sand eel...

Take your fluke (summer flounder) game to the next level. Tsunami Glass Minnow Teasers feature holographic a mylar foil tail that reflects a great deal of light, bright dimensional eyes and a high gloss finish...

The NLBN Mini Mullet is an ultra-realistic mullet imitator. This bait can skip, wake, dart, spook and jump on demand!This topwater / sub-surface fluke-style bait is like no other bait out there.Designed to trick finicky...

Jigging World "The Bone" Stickbait is a topwater classic style spook lure where, if used properly, it will “walk the dog” on the surface. Walk The Dog is a deadly action that zig zags from...